Events

Same Room Meetups.

Following on from our launch speaker series, Same Room Meetups are all about building our content community. Because we believe that by sharing our knowledge, we can move the whole industry forward.

By putting yourself in the same room with your peers and some of content marketing’s most inspirational thinkers and creators, you’ll be inspired and connected.

Watch this space for specific meetups in your area, or get in touch if you are keen to host one.

FREE for all member tiers
$15 for non-members

Content Mastery Series.

Your next level awaits.

What if you could deliver marketing that was heaps of fun to make, that customers loved and that brought tonnes of revenue back to the business?

This is how we see content marketing done well.

Great content marketing does not have a finish line, but taking the first step is still the most important part. The Content NZ training approach is all about continuous innovation - doing, learning and then doing more. Wherever you are, there’s something to learn.

Over the next 18 months, we’ll deliver a series of workshops that together will form a complete picture of the six parts of a healthy content marketing programme.

  1. Brand story and purpose
  2. Audience
  3. Strategy
  4. Content ops - content production
  5. Distribution
  6. Measurement

You'll have time in-between each workshop to embed each of these ideas strongly into your practice.

Each workshop will kick off with an inspirational speaker - a great mind of content marketing - who will inspire you with what’s possible and walk you through some specific case studies.

Then you’ll get your hands dirty as we walk you through the steps to make this learning real.

Committed Upskiller members also have full access to training videos after the event.

Watch this space for the first events in April. Expect time slots to be around 8.00am-10.30am

FREE for Committed Upskiller members
$49 for Casual Upskiller members
$99 for non-members

Join now to get full access!

Same Room Meet Up

Craft Embassy, Christchurch

17 April 2019

Join us for a chance to connect with others who are interested in story-driven marketing that delivers value. Learn more about this powerful approach to marketing and the ways you can incorporate this into your business or oraganisation. We believe that by sharing knowledge we can move our whole industry forward. This is our first Christchurch meetup and it is all about building our community and learning more about how we can work together to support each other.
FREE and open to anyone 
 
Register your interest on Meetup.com or Eventbrite.com

Content Mastery Part 1: Purpose and Storytelling with Stuart Braxton

BizDojo Christchurch

Wednesday, April 24, 2019 from 8:30 AM to 11:00 AM

First half: Inspiration

Stuart Braxton

Apple Marketing Veteran and NZTE Beachhead Advisor

After almost 20 years in Apple’s marketing communications group, Stuart Braxton knows a thing or two about brand purpose.

At Apple, Stuart was closely involved in the launch and roll-out of some of the most iconic consumer products of all time, including the iPhone, iPad and iMac, and game-changing services such as iTunes and the App Store.

During this time, he lived and worked in the UK, US and Australia, including stints as global marketing communications lead for the iPad product line and Head of Marketing Communications for Apple in Australia / New Zealand.

Since starting a Christchurch-based consultancy in early 2018, Stuart has helped dozens of New Zealand brands make an impact nationally and internationally by extolling the virtues of purpose-led marketing.

Second half: Action

After Stuart sets the stage for what’s possible, you’ll get your hands dirty as we walk you through the steps to make this learning real. You’ll learn methods for discovering your purpose and using that to craft a meaningful brand story. This is the crucial first step towards effective content marketing.

FREE for Content NZ Committed Upskiller members
$49 for Casual Upskiller members

Join now to get full access!

Register on Eventbrite

Content Mastery Part 1: Purpose and Storytelling with James Hurman

GridAKL

Wed, May 1, 2019, 8:30 AM – 11:00 AM

First Half: Inspiration

James Hurman is the founder of venture studio Previously Unavailable, and the CEO of Storytech, a brand-strategy-in-a-box digital product for start-ups and small businesses.

James is a New Zealander with a long history of helping brands, big and small, develop better stories and strategies.

The former head of strategic planning at globally top-ranked advertising agency Colenso BBDO, James has worked all over the world with blue-chip companies including Coca Cola, Unilever, Vodafone, Heineken, Fonterra, Levi’s, and Burger King.

More recently, James has led the brand thinking across successful start-ups including Stolen Rum, Simplicity Kiwisaver, Hawker & Roll and Toothcrush

His work has won more than 50 local and international marketing effectiveness awards, and he was named the world’s number 1 brand strategy planner in the 2013 Big Won Report (a global marketing industry publication).

Second Half: Action

After James sets the stage for what’s possible, you’ll get your hands dirty as we walk you through the steps to make this learning real. You’ll learn methods for discovering your purpose and using that to craft a meaningful brand story. This is the crucial first step towards effective content marketing.

FREE for Content NZ Committed Upskiller members
$49 for Casual Upskiller members

Join now to get full access!

Register on Eventbrite

Be
Inspired. Educated. Challenged. Networked. Hired. Accoladed.

Whatever you get, it’s got to be good for you.