Events

Same Room Meetups.

Following on from our launch speaker series, Same Room Meetups are all about building our content community. Because we believe that by sharing our knowledge, we can move the whole industry forward.

By putting yourself in the same room with your peers and some of content marketing’s most inspirational thinkers and creators, you’ll be inspired and connected.

Watch this space for specific meetups in your area, or get in touch if you are keen to host one.

FREE for all member tiers
$15 for non-members

Content Mastery Series.

Your next level awaits.

What if you could deliver marketing that was heaps of fun to make, that customers loved and that brought tonnes of revenue back to the business?

This is how we see content marketing done well.

Great content marketing does not have a finish line, but taking the first step is still the most important part. The Content NZ training approach is all about continuous innovation - doing, learning and then doing more. Wherever you are, there’s something to learn.

Over the next 18 months, we’ll deliver a series of workshops that together will form a complete picture of the six parts of a healthy content marketing programme.

  1. Brand story and purpose
  2. Audience
  3. Strategy
  4. Content ops - content production
  5. Distribution
  6. Measurement

You'll have time in-between each workshop to embed each of these ideas strongly into your practice.

Each workshop will kick off with an inspirational speaker - a great mind of content marketing - who will inspire you with what’s possible and walk you through some specific case studies.

Then you’ll get your hands dirty as we walk you through the steps to make this learning real.

Committed Upskiller members also have full access to training videos after the event.

Watch this space for the first events in April. Expect time slots to be around 8.00am-10.30am

FREE for Committed Upskiller members
$49 for Casual Upskiller members
$99 for non-members

Join now to get full access!

Content Mastery Part 1: Purpose and Storytelling with James Hurman

GridAKL

Wed, June 26, 2019, 8:30 AM – 11:00 AM

First Half: Inspiration

James Hurman is the founder of venture studio Previously Unavailable, and the CEO of Storytech, a brand-strategy-in-a-box digital product for start-ups and small businesses.

James is a New Zealander with a long history of helping brands, big and small, develop better stories and strategies.

The former head of strategic planning at globally top-ranked advertising agency Colenso BBDO, James has worked all over the world with blue-chip companies including Coca Cola, Unilever, Vodafone, Heineken, Fonterra, Levi’s, and Burger King.

More recently, James has led the brand thinking across successful start-ups including Stolen Rum, Simplicity Kiwisaver, Hawker & Roll and Toothcrush

His work has won more than 50 local and international marketing effectiveness awards, and he was named the world’s number 1 brand strategy planner in the 2013 Big Won Report (a global marketing industry publication).

Second Half: Action

After James sets the stage for what’s possible, you’ll get your hands dirty as we walk you through the steps to make this learning real. You’ll learn methods for discovering your purpose and using that to craft a meaningful brand story. This is the crucial first step towards effective content marketing.

FREE for Content NZ Committed Upskiller members
$49 for Casual Upskiller members

Join now to get full access!

Register on Eventbrite

Be
Inspired. Educated. Challenged. Networked. Hired. Accoladed.

Whatever you get, it’s got to be good for you.